How-to Guides

10 amazing ideas to take your digital menu boards to the next level

5 mins

The restaurant industry is always on the move, and digital menu boards are revolutionizing how restaurateurs engage with their customers. With their dynamic visuals and ability to update in real-time, digital menu boards offer a modern twist to traditional menus. If you’re looking to spice up your establishment with some fresh and innovative digital menu board ideas, you’ve come to the right place. Here are ten ideas to make your digital menu boards stand out and enhance your customer’s dining experience.

TLDR Key Takeaways

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1. Incorporate High-Quality Video Content

Using high-definition video on your digital menu boards can captivate your customers' attention immediately. Showcase your chefs at work or display a loop of your best-selling dishes being prepared. Videos not only entertain but also give a glimpse into the kitchen, building trust and excitement around your menu offerings.

2. Display Nutritional and Dietary Information

Health-conscious diners appreciate transparency. Including nutritional facts and dietary information next to each dish helps customers make informed choices without having to ask. This feature is especially beneficial for those with specific dietary needs, such as low-calorie or low-sodium preferences.

Real time updates with Toast POS integration

3. Real-Time Menu Updates

Leverage the flexibility of digital displays by updating your menu items in real-time. This is perfect for showcasing daily specials or removing items that are no longer available for the day. Real-time updates ensure your customers always have access to your latest offerings and can help manage inventory more efficiently. Learn more about our Toast POS integration to make automatic updates easy!

4. Add Subtle Animation

Subtle animations can make your menu more engaging without being distracting. Consider gently highlighting dishes that are new or on promotion, or animate the steam rising from hot dishes. This dynamic element keeps the menu lively and can draw attention to specific sections you want to promote.

Use our Campaigns module to easily incorporate advertising to your menu boards

5. Incorporate advertising

Advertising on your digital menu boards can significantly boost impulse purchases by visually engaging customers with timely and appealing promotions directly at the point of sale in addition to providing another source of revenue for your restaurant. Learn how our Campaigns module can help with this!

6. Highlight Gluten-Free and Vegan Options

Make your menu inclusive by clearly marking gluten-free, vegan, or other dietary-specific options. Use universally recognized symbols or distinct text styles to denote these choices. This not only aids those with dietary restrictions but also streamlines the ordering process.

7. Seasonal and Thematic Menu Boards

Keep your content fresh and exciting by theming your menu boards according to seasons or holidays. For instance, feature a pumpkin-spiced themed menu during fall or heart-shaped desserts around Valentine’s Day. Seasonal themes keep your menu exciting and give customers a reason to return.

8. Interactive Menus for Custom Orders

Implement interactive digital menus that allow customers to customize their orders. Touchscreen capabilities can enable customers to select base dishes and add toppings or ingredients to their preference, enhancing customer satisfaction through personalized experiences.

Display your interactive menus on a tablet or other portable device

9. Make it portable

Provide interactive, up-to-date menus that allow for easy customization and ordering, ultimately speeding up service and increasing customer satisfaction.

10. Localize Your Menu

If your restaurant attracts tourists, consider offering your menu in multiple languages. Digital displays make it easy to switch between different language options, making your restaurant more accessible to a wider audience and enhancing the overall customer experience.

By incorporating some of these digital menu board ideas, your restaurant can not only enhance aesthetic appeal but also improve functionality and customer interaction. Remember, the key is not just to display your menu, but to create an engaging visual experience that complements the quality of your service and food. Learn more about how Wallboard can help enhance your menu board strategy today!!

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